Folsom · Greater Sacramento · Remote

AI consulting that gets to the point.

Which tools, what they cost, whether they are worth it, and how to put them to work. Straight answers from someone who uses this stuff every day.

Not sure where to start? That is one of the things I help with.

Why Now

The neighbors are already using it

Regular AI use among small and midsize businesses surged in every market tracked — the U.S., Canada, the U.K., and Australia — in just eighteen months. The money is in the gap between using it and using it well.

20×

AI-using small businesses in the U.S. were twenty times more likely to report revenue gains from AI than declines — 43% saw revenue rise, versus 2% who saw it fall.

78%

of U.S. small businesses using AI say it improved their productivity, up from 46% just eighteen months earlier.

Small & midsize businesses using AI regularly

Jul 2024 Jan 2026 0 25% 50% 75% 48 52 42 40 77% 69% 70% 69% U.S. Canada U.K. Australia

Source: Intuit QuickBooks 2026 AI Impact Report — surveys of 34,000+ business owners across four countries, plus payment records from 5.3 million businesses.

The winners are not the ones with the most AI

A 2026 PwC study of 1,217 senior executives across 25 sectors found that nearly three-quarters of AI’s economic value is captured by a fifth of companies. The difference was not access to tools — everyone has that. It was pointing AI at growth, with the right setup behind it.

Source: PwC 2026 AI Performance Study, April 2026.

Share of companies 20% Share of AI’s economic value they capture 74%
Start Here

Questions I help answer every week

If your AI strategy currently consists of asking ChatGPT random questions and hoping for a breakthrough, you are not alone.

Which large language model is right for me?OpenAI, Anthropic, Google, Perplexity, Microsoft, or someone else
Which subscription tier do I actually need?Free, individual, team, enterprise, or API
Am I paying for AI features I will never use?Frequently, yes. Let's find out.
How can AI improve my personal life?Planning, research, writing, learning, decisions
Where can AI save time in my small business?And which processes should be automated first
Should we buy a product or build a custom system?Costs, benefits, risks, and limitations, honestly compared
How should we evaluate privacy and governance?Security, accuracy, oversight — for corporations and agencies
How do I plan, research, and organize with AI?Repeatable workflows, not one lucky prompt
Is AI even the right solution to this problem?Sometimes the answer is a better spreadsheet
How I Can Help

Four ways to work together

Sometimes the right answer is a custom AI agent. Sometimes it is a better spreadsheet. You are paying me to tell you the difference.

Guidance & Education

Learn what these tools actually do — and which ones are worth your money.

Personal Productivity

Research, planning, writing, organizing. Fewer subscriptions, more results.

Business Consulting

Find what is worth automating, what it costs, and where to start.

Custom AI Systems

Chatbots, agents, automations, and tools — built only if they deserve to exist.

Also on the menu: software implementation · website design · bookkeeping & tracking systems · dashboards · team training · and more

See the full menu
The Process

How it works

Tell me what you are trying to accomplish

In plain language. No preparation, technical vocabulary, or black turtleneck required.

I review your goals, tools, constraints, and budget

Including what you already use, what you have tried, and what actually matters to you.

You receive practical recommendations

Not a generic list of AI products. Specific tools, tiers, costs, tradeoffs, and next steps.

We decide what happens next

You may be set to handle it yourself. Or we continue with implementation or ongoing advice.

If the best answer is not AI, I will tell you. Occasionally, the breakthrough technology is a better checklist.

Premium guidance without the premium nonsense.

No robots, smoke machines, or mandatory use of the word synergy. Start with a question — we will figure out the rest.

Ask a Question View Pricing
How I Can Help

A consultant, not an oracle

Nobody has all the AI answers — least of all the people selling certainty. What I have is years of hands-on work building businesses, websites, research systems, and automations: the fundamentals people actually use AI for. Tell me the problem. I will tell you if AI solves it, what it costs, and how to set it up.

AI Guidance & Education

Understand what these tools actually do, which ones fit your situation, and how to use them without believing every confident answer a machine gives you.

  • Individual coaching
  • Team education and workshops
  • LLM and platform comparisons
  • Subscription-tier recommendations
  • Prompting and repeatable workflows
  • Hallucinations, limitations, privacy, and responsible use

Outcome: you make tool and subscription decisions with confidence instead of guesswork.

Personal Productivity

Put AI to work in your actual life — the research, planning, writing, and organizing you already do, done faster and better.

  • Research and information synthesis
  • Travel and experience planning
  • Writing and communication
  • Personal organization
  • Learning and decision support
  • Custom personal assistants
  • Choosing tools without subscribing to everything on the internet

Outcome: hours back every week, and one or two subscriptions you actually use.

Business AI Consulting

Find the opportunities that are actually worth pursuing, understand what they cost, and get a plan your team can execute.

  • AI-readiness assessments
  • Workflow and process reviews
  • Opportunity identification
  • Tool and vendor evaluation
  • Cost-benefit analysis
  • Implementation roadmaps
  • Staff adoption and training
  • AI policies, governance, and risk considerations

Outcome: a prioritized plan tied to real business value, not a subscription pile.

Custom AI Systems

When off-the-shelf is not enough, I design and build systems that fit your workflow — and first make sure they deserve to exist.

  • AI agents and assistants
  • Workflow automation
  • API integrations
  • Internal knowledge tools
  • Research and intelligence systems
  • Prototypes and proof-of-concept applications
  • Testing, validation, and ongoing optimization

Outcome: working software that solves the problem it was scoped to solve — validated, not vibes.

Implementation & Setup

Deciding is half the job. The other half is getting tools actually installed, connected, and adopted — I handle that part too.

  • Website and customer-service chatbots
  • AI agents integrated into the tools you already use
  • Software selection, setup, and rollout
  • Connecting systems that currently ignore each other
  • Accounts, tiers, and privacy settings configured correctly
  • Migration from the old way to the new one
  • Walkthroughs and written instructions for you and your staff

Outcome: tools that are running and being used — not sitting in an open tab.

Small Business Foundations

The unglamorous systems every small business needs, built cleanly so the business runs on process instead of memory.

  • Website and landing-page design
  • Basic business bookkeeping setup and cleanup
  • Expense, job, and inventory tracking systems
  • Dashboards and reports — know your numbers weekly, not annually
  • Quoting, invoicing, and scheduling workflows
  • Checklists and standard procedures your team will actually follow

Outcome: a back office that quietly does its job so you can do yours.

Bookkeeping support means systems, setup, and organization — not CPA, tax, or audit services.

Full Transparency

The whole menu, in one place

No mystery scope. If you have seen a consultant offer it, odds are it is on this list. If it is not, ask anyway — and if I am not the right person for it, I will say so and point you toward someone who is.

AI tool selection Subscription & tier guidance Chatbot setup AI agent integration Workflow automation Software implementation System integrations Website & landing-page design Small business design Basic bookkeeping setup Expense & job tracking Dashboards & reporting Research systems Prompting & workflows Team training AI policy & governance Privacy & data settings Vendor evaluation Implementation roadmaps Ongoing advisory
How I Run This Practice

Three commitments, stated up front

Transparent scope

You will always know what I am doing, why, what it costs, and what you are getting. Every engagement ends with something in writing you can act on — with or without me.

Honest capacity

This is a hands-on practice, not an agency reselling hours. I take a limited number of clients at a time so each one gets real attention. If my plate is full or your project needs a specialist, I will tell you before you spend a dollar.

Satisfaction is the finish line

My ultimate goal is that you walk away feeling the engagement was worth it — clearer, better equipped, and glad you asked. If something misses the mark, tell me and I will make it right. That is not a slogan; it is how repeat clients happen.

AI can save an extraordinary amount of time. It can also produce a beautifully formatted explanation of something that never happened. The difference is experience and oversight.

See Pricing & Engagements
Pricing

Transparent engagements, from $79 to enterprise

Start small, go deep, or scope something custom. Every option ends with recommendations you can actually act on.

AI Direction Report $79

Like calling someone out for a bid. We talk briefly so I understand the job, then you get it in writing. Tell me what you are trying to accomplish, what you use, and where you are stuck.

  • Detailed online intake questionnaire
  • 15-minute clarifying call before I write a word
  • Personalized written roadmap within 48–72 hours of that call
  • Recommended tools and the right subscription tier
  • Cost-benefit and tradeoff analysis
  • Prompts, templates, and prioritized next steps
  • Reasonable clarification replies by email
Get My AI Roadmap

Clarification replies cover the original roadmap. New projects or implementation work call for a session or advisory plan.

AI Clarity Session $195

For individuals, professionals, and focused questions that benefit from a live conversation.

  • Pre-session questionnaire
  • 45-minute private video consultation
  • Personalized tool and workflow recommendations
  • Live demonstrations when helpful
  • Written summary with 3–5 prioritized next steps
  • Seven days of clarification support
Book an AI Clarity Session
AI Opportunity Intensive $750

A deeper working session for clients with a defined workflow, system idea, or implementation question.

  • Detailed pre-session assessment
  • Two-hour private working session
  • Review of one or two existing workflows
  • Live solution mapping
  • Tool and system-architecture recommendations
  • Written implementation roadmap
  • Cost, benefit, complexity, and risk considerations
  • 14 days of clarification support
Schedule an AI Intensive
Corporate & Government

Larger organizations need discovery, not a price list

Complex organizations and public agencies deserve better than a fixed-price call pretending to answer everything. These engagements begin with a scope conversation to understand:

  • Organizational goals
  • Stakeholders involved
  • Technology and data environment
  • Security, privacy & compliance
  • Governance requirements
  • Procurement requirements
  • Training needs
  • Implementation scope
  • Documentation and support
Start a Scope Conversation

The first conversation determines fit, scope, decision-makers, and the appropriate paid assessment or engagement.

Ongoing Advisory

Need more than one answer?

AI tools, pricing, and capabilities change quickly. Ongoing advisory support is available for clients who want continued guidance, periodic tool reviews, workflow improvements, implementation help, or someone to call before purchasing another “revolutionary” AI subscription.

  • Monthly office hours
  • Email advisory access
  • Tool and subscription reviews
  • Workflow optimization
  • New-use-case evaluation
  • Implementation guidance
  • Team questions and training
  • Quarterly AI planning
Ask About Ongoing Advisory

Pricing is set after a first consultation, based on access, response time, and scope.

Example Snapshots

What good tools plus clear direction can produce

These are not magic tricks. They are examples of what becomes possible when good tools meet clear direction and experienced oversight.

Cover of The Floor Price Bible, a Rolex market reference guide
Real Project

The Floor Price Bible

A collector-grade Rolex market reference — models, verified acquisition thresholds, pricing observations, and buyer considerations, organized into a polished guide.

AI can help turn scattered research into a structured, readable market guide. It still needs good sources, validation, and a human who knows when a price looks suspicious.

Title page of the Italia and Mallorca anniversary travel itinerary
Real Project

Italia × Mallorca Itinerary

A ten-night anniversary dossier down the Tyrrhenian and out to the Balearics — flights, logistics, dining, and daily plans built around the actual travelers.

A useful itinerary should understand the traveler, not simply list the ten attractions everyone else already found.

White80 pre-market intelligence brief showing market data and session risk summary
Real Project

White80 Daily Brief

A daily pre-market intelligence brief — market data, risk framing, and research compiled into a repeatable morning product, delivered before the open every trading day.

AI can help move an idea from a rough description to a working product surprisingly quickly. “Easy” still benefits from experience, judgment, testing, and knowing what to ask for.

Cover of the Big Mike's Big Island Cart Rental executive brief
Real Project

Big Mike’s Executive Brief

An executive brief for a Hawaii cart-rental business — phases, expansion paths, and milestones distilled into a document an owner can actually decide from.

A small business deserves the same quality of analysis as a boardroom. AI helps produce it in days instead of quarters.

These are real documents and products built with AI-assisted workflows under experienced direction. They illustrate what is possible — they are not client testimonials, performance claims, or promises of identical results. Verified client case studies will be added as they become available and approved.

About Capital AI

The experienced human beside you in a fast-moving field

I started Capital AI because I genuinely enjoy helping people understand and use this technology. I have spent years working with AI tools, testing their limits, building systems, and figuring out how to turn impressive demonstrations into useful results.

I work with everyone from curious individuals to businesses and larger organizations. I will not pretend to know everything about a field that changes almost daily. I will bring experience, curiosity, technical judgment, and a willingness to tell you when the expensive answer is not the right one.

I do not have every answer about AI. Nobody does. But I have spent years learning how to test it, harness it, question it, and make it useful — evaluating tools, developing workflows, building automations and research systems, and turning ideas into working outputs.

Capital AI is based in Folsom, California. I work in person around greater Sacramento and remotely with clients everywhere. Whether you are a beginner with a single question or an organization planning careful adoption, you will get the same thing: practical guidance, honest tradeoffs, and a clear next step.

AI changes almost daily, so anyone claiming to have permanently mastered it is probably about to sell you a course.

What you can expect

  • Plain-language explanations, technical depth on request
  • Recommendations matched to your budget and constraints
  • Honest limits: what AI does well, and where it fails
  • Documentation you can actually use afterward
  • A straight answer when AI is not the right tool
  • A limited client load, so your project gets real attention
  • One measure of success: you feel the engagement was worth it

Rooted in the region

Based in Folsom, working across greater Sacramento — from small businesses on Sutter Street to agencies downtown — and remotely with clients well beyond Northern California.

Folsom Sacramento El Dorado Hills Roseville Remote everywhere
FAQ

Fair questions, straight answers

You do not need to become a prompt engineer. You do need to stop believing every confident answer a machine gives you.

Why should I go with you?+
Blunt answer? Because you already have access to more AI opinions than you need. What you probably do not have is someone who will learn what you are actually trying to accomplish, compare the real options, explain the tradeoffs in normal language, and tell you when an expensive tool is unnecessary. I have spent years using, testing, building with, and occasionally arguing with AI. You benefit from the useful parts of that experience.
Which AI company or LLM is best?+
There is no universal winner. The right answer depends on what you need to accomplish, your budget, privacy requirements, existing software, preferred workflow, and tolerance for confidently incorrect answers. Capital AI helps you choose based on your situation rather than whichever company made the loudest announcement this week.
Which subscription tier do I need?+
Possibly the free one. Possibly a professional, team, enterprise, or API plan. The goal is to match capabilities and usage to your needs, not to collect monthly subscriptions like streaming services.
Can AI help with my personal life?+
Yes. It can assist with planning, research, learning, organization, writing, travel, decision-making, and many other tasks. It cannot attend your dentist appointment for you, but give the industry another quarter.
Can AI help my small business?+
Usually. The highest-value opportunities are often repetitive work, slow research, scattered information, inconsistent communication, and processes everyone quietly dislikes. We look for useful improvements before proposing complicated systems.
Do you work with larger corporations and government agencies?+
Yes. Larger organizations require more discovery, more stakeholders, and more attention to security, privacy, governance, procurement, and implementation. That work begins with a custom inquiry rather than pretending a fixed-price call can answer everything.
What is the difference between the $79 report and a live session?+
The AI Direction Report includes a 15-minute clarifying call so I understand your situation, then the answer comes to you in writing. It suits focused questions that a written roadmap can resolve. Full sessions are better when the problem needs extended back-and-forth, live demonstrations, workflow analysis, or decisions made together in real time.
What if I have follow-up questions about my report?+
Reasonable clarification questions about the original recommendations are welcome. If we discover three additional projects hiding inside the first question, we can move to a live session or ongoing advisory relationship.
Can you build the solution for me?+
In many cases, yes. Capital AI can help with custom assistants, agents, automations, integrations, research systems, prototypes, and implementation. We first make sure the proposed solution deserves to exist.
Can you guarantee AI will always be accurate?+
No. Anyone who guarantees that should be asked several follow-up questions. Reliable AI use requires good system design, trustworthy information, testing, validation, and human oversight.
Do I need any AI experience?+
None. Knowing AI exists is enough to begin. You do not need a technical background, a collection of black turtlenecks, or an opinion about model parameters.
Will AI replace my employees?+
Capital AI focuses on helping people and organizations work more effectively. The goal is to improve capability, reduce repetitive work, and support better decisions, not create an awkward surprise for the accounting department.
What if AI is not the right solution?+
I will tell you. You are paying for judgment, not for me to force AI into a problem where it does not belong.
How many clients do you work with at once?+
A limited number, deliberately. This is a hands-on practice, and quality drops fast when a consultant treats clients like a queue. If I am at capacity, I will tell you up front and give you a realistic start date rather than taking your deposit and going quiet.
What happens if I am not satisfied?+
Tell me directly — that is not an awkward conversation here, it is the expected one. My goal is that every client walks away feeling the engagement was genuinely worth it. If a deliverable misses the mark, I will revise it or make it right. Word of mouth is how this practice grows, and that only works if people leave satisfied.

Straight talk for business ownersYou built something that works. Here is what this technology actually means for it.

Is this AI stuff just hype?+
A good chunk of it, yes. The breathless headlines are exhausting and mostly aimed at investors, not at you. Underneath the noise there are boring, dependable wins: paperwork that fills itself out, research that takes minutes instead of afternoons, first drafts that used to eat an hour. I help you skip the hype and keep the boring wins. Boring wins pay invoices.
I have run my business for 30 years without this. Why start now?+
You do not need to reinvent anything. The businesses getting real value are not doing anything dramatic — they picked one or two tedious tasks, handed those over, and kept running the company the way they always have. Your experience is the asset here. AI just gets some of the busywork off your desk so that experience gets pointed at things that matter.
Will my customer data end up somewhere it should not?+
It can — if the wrong tools are used carelessly, which is exactly why this is the right question to ask. Business-tier AI plans generally do not train on your data, and there are settings and setups that keep information private. Sorting this out is one of the first things we do, before any tool gets near your books or your customer list.
How much is this actually going to cost me?+
Usually less than your internet bill. Many small businesses do perfectly well on $20 to $60 a month in subscriptions. The expensive mistakes are the other kind: paying for enterprise tools you do not need, or building a complicated system for a problem a checklist would have solved. Avoiding those mistakes is most of my job.
I am not a computer person. Can I actually use this?+
If you can send an email, you can use modern AI. You type a sentence, it answers. No code, no installation marathon, no manual written by engineers for engineers. I set things up, walk you through it in plain English, and leave written instructions so nothing depends on remembering what I said.
My nephew says he can set this all up with ChatGPT.+
He might be able to! The difference is that I will tell you what not to automate, what it should cost, where your data is going, and I answer the phone when something breaks. I also put everything in writing, invoice like a professional, and will not disappear when the semester starts.
Do I need new computers or software?+
Almost never. Most AI tools run in the web browser you already have, on the computer you already own. If your machine can handle online banking, it can handle this.
What happens when it makes a mistake with a customer?+
This is why we do not hand AI the keys. The setups I recommend keep a human — you or your staff — reviewing anything that goes out the door until the process has earned trust, and some things should keep a human on them permanently. AI drafts; people approve. Your name is on the building, not the chatbot’s.

Still have a question that is not here?

Ask It Directly
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Tell me what you are trying to accomplish

Pick the form that fits. No spam, no mysterious mailing list, and no AI-generated sales ambush.

The more specific you are, the more personalized your roadmap will be. Your written AI Direction Report arrives by email within 48–72 hours of purchase.
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How this works: submit this intake and secure Stripe checkout opens for $79. Once payment clears I will email you to set up a 15-minute clarifying call — think of it like walking the job before giving a bid. Your written report arrives within 48–72 hours of that call.

Clarification emails are intended to help you understand and apply the original recommendations. New projects, extensive additional research, implementation work, and unrelated questions may require a new consultation or ongoing advisory plan.

Intake received — thank you.
Secure Stripe checkout is opening in a new tab to complete your $79 payment. After that I will email you to schedule a 15-minute clarifying call, then your written report follows within 48–72 hours. If the tab did not open, click here to pay.

Prefer email? contact@capitalaicoach.com · Based in Folsom, California · Serving greater Sacramento and remote clients

Legal

Privacy Policy

Last updated: August 2026

Short version: I collect only what you send me through the forms on this site, I use it to respond to you and do the work you hired me for, and I do not sell it to anyone. Ever.

Who this covers

Capital AI is an AI consulting practice operated by Steven Reed under White 80 Ventures LLC, based in Folsom, California. Contact: contact@capitalaicoach.com.

What I collect

Only what you voluntarily submit through a contact form on this site: your name, email address, organization, and whatever you choose to tell me about your goals, tools, budget, and situation. If you purchase a service, payment is processed by Stripe — I receive confirmation that payment succeeded and never see or store your full card number.

This site does not use advertising trackers, third-party analytics profiling, or behavioral cookies. Basic server logs kept by the hosting provider (Vercel) may record standard technical data such as IP address and browser type for security and reliability purposes.

How I use it

  • To reply to your inquiry and answer your questions
  • To prepare the deliverable you engaged me for
  • To send documents, invoices, and scheduling information relevant to our work
  • To keep records of client engagements as any business does

I do not add you to a mailing list without your consent, and there is no automated marketing sequence behind these forms.

What I do not do

  • I do not sell, rent, or trade your information to anyone
  • I do not share your business details with other clients
  • I do not feed your confidential information into public AI tools for training
  • I do not use your data for advertising or profiling

Service providers

A few third parties process data on my behalf, each under their own privacy terms: Formspree (form submissions), Google Workspace (email), Stripe (payments), and Vercel (website hosting). I choose providers that are appropriate for professional client information, but their handling of data is governed by their own policies.

Confidentiality

Information you share about your business during an engagement is treated as confidential. If a project requires a formal NDA or a specific data-handling arrangement — common for government and enterprise work — say so and we will put it in writing before any information changes hands.

AI tools and your information

This is an AI consultancy, so it is worth being explicit: I use AI tools in my work. I do not paste client-confidential material into consumer AI products with training enabled. Where AI assists in preparing research or drafts, I review the output before it reaches you, and the professional judgment in any deliverable is mine.

How long I keep it

Client engagement records are retained as long as needed for the work and for ordinary business, tax, and legal purposes. Inquiries that do not become engagements are kept only as long as they are useful, and you can ask me to delete them at any time.

Your choices

Email me at contact@capitalaicoach.com to ask what information I hold about you, to correct it, or to request deletion. California residents have additional rights under the CCPA, including the right to know and the right to delete; since I do not sell personal information, there is nothing to opt out of on that front. I will not treat you differently for exercising any of these rights.

Children

This is a business service not directed at anyone under 18, and I do not knowingly collect information from minors.

Changes

If this policy changes materially, the date at the top will be updated. Continued use of the site after a change means you accept the revised policy.

Questions about any of this? Just ask. A privacy policy you cannot get a straight answer about is not worth much.

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Legal

Terms of Service

Last updated: August 2026

Plain terms for a plain-spoken practice. Engaging Capital AI means you agree to what follows.

What Capital AI provides

Capital AI provides consulting, education, recommendations, implementation support, and related professional services regarding artificial intelligence tools and business systems. Services are delivered by Steven Reed under White 80 Ventures LLC.

What this is not

This is important, so it gets its own section. Capital AI provides technology and business consulting. It does not provide legal advice, tax advice, accounting or CPA services, audit services, financial or investment advice, or medical advice. Bookkeeping support means helping you set up and organize systems — it is not accounting, tax preparation, or attestation work. For matters requiring a licensed professional, engage one; I will tell you when that is the right call.

Engagements and payment

  • Fixed-price services are payable in advance unless we agree otherwise in writing
  • Larger engagements may be invoiced, with terms stated on the invoice
  • Project work typically requires a deposit before work begins
  • Prices listed on this site may change, but the price quoted for your engagement is the price you pay

Scheduling, rescheduling, and refunds

Sessions rescheduled with at least 24 hours notice are moved at no charge. No-shows and late cancellations may be treated as delivered.

For written deliverables such as the AI Direction Report, work begins as soon as your intake arrives, so refunds are not available once the deliverable has been sent. If you are genuinely unsatisfied with what you received, tell me — my stated goal is that you find the engagement worth it, and I would rather fix the work than keep money from an unhappy client. That is a commitment I take seriously, and it is handled case by case rather than by policy.

Your responsibilities

The quality of my recommendations depends on the accuracy of what you tell me. You are responsible for the information you provide, for decisions you make about your business, and for how you implement any recommendation. You are also responsible for ensuring that your use of any tool complies with the laws, regulations, and organizational policies that apply to you.

No guaranteed outcomes

I recommend tools, workflows, and approaches based on professional judgment and experience. I cannot guarantee specific business results, revenue increases, time savings, or that any third-party tool will perform as its vendor claims. AI tools in particular change frequently, can produce incorrect output, and may change pricing or terms without notice. Recommendations reflect the landscape at the time they are given.

Third-party tools

Engagements often involve third-party software. Those tools are governed by their own terms, pricing, and privacy policies, and their availability and behavior are outside my control. Subscription costs for recommended tools are your responsibility unless we agree otherwise in writing.

Confidentiality

I treat your business information as confidential, and I expect the same for proprietary methods, templates, and materials I share with you. Deliverables I create for you are yours to use within your business. Underlying frameworks, templates, and methods remain mine and may be reused with other clients.

Limitation of liability

To the maximum extent permitted by law, total liability for any claim arising from an engagement is limited to the amount you paid for that engagement. Neither party is liable for indirect, incidental, or consequential damages, including lost profits or lost data.

Ending an engagement

Either of us may end an ongoing engagement with reasonable notice. You are responsible for work performed up to that point. I reserve the right to decline or discontinue work that falls outside my competence, conflicts with an existing client, or that I judge to be unethical or unlawful — and I will say so directly rather than quietly underdeliver.

Governing law

These terms are governed by the laws of the State of California. Disputes are subject to the courts of Sacramento County, California. Before any formal action, both parties agree to attempt to resolve the matter directly — a conversation solves most things.

Changes

These terms may be updated; the date at the top reflects the current version. The terms in effect when your engagement begins govern that engagement.

Anything here you want clarified before engaging? Ask. I would rather answer the question now than have it become a problem later.

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